We’ve all received an invitation to an event and had to ask ourselves – what on earth am I supposed to wear? No one wants to show up to an event feeling that they misunderstood the unspoken rules of attire.

If you’re a small business owner, you probably spend a decent amount of time monitoring customer reviews of your products or services.

After all, your star rating and reviews are one of the first things people see when they look up your business online. And you know they can be the deciding factor that people use when determining whether or not to patronize or praise your business.